Singaporeans have a reputation for being a staid, boring lot, especially when it comes to sex.
So what is a condom maker like Okamoto to do?
Create a social media campaign around being naughty in Singapore. Watch:
The tongue-in-cheek campaign, which was just launched last month, sources for ideas from the public to create products that help Singaporeans have fun naughty sex more often.
One of the more interesting ones that came to Techgoondu’s attention was the Okamoto iPhone app TipOff. A motion-sensing app that detects when a door is opened, the TipOff app calls a number (presumably your lover’s one) when a door is opened.
This notification is supposed to give you and your lover some reaction time. Depending on the scenario, you could compose yourselves, hide in a closet, or even escape out of a window.
Useful when you’re doing something indiscreet and don’t want your spouse/parents/children to walk in on you and your lover.
There’s even a YouTube tutorial on how this works:
The app retails for US$0.99 on the iPhone app store. The app does not come with complimentary Okamoto condoms, of course.