HP is making a dash for the red-hot big data market with a slew of new initiatives to help enterprises make better use of data to not only improve business decision-making, but also streamline IT operations.
“Big data changes everything,” said Tay Bee Kheng, general manager and vice president of HP Software in Asia-Pacific and Japan, adding that both line of business managers and IT departments can benefit from big data.
In an exclusive interview with Techgoondu, Tay said IT managers and developers, for example, can make use of all the log data generated by their servers in a data centre to speed up and improve application development as well as IT operations.
IT help desks are also looking at using crowd-sourced data to help users solve their IT problems, thus minimising the number of service requests, each of which can cost between US$60 and US$90 to resolve, Tay added.
By helping enterprises adopt big data across their organisations, HP hopes to differentiate itself from competitors by going beyond the usual slew of big data analytics applications that generate business insights.
Much of this will be accomplished through a new version of Vertica, HP’s SQL database codenamed Excavator, which will allow enterprises to collect and index log file data generated by systems and business applications.
According to HP, this data can be analysed in real-time to quickly identify and predict application failures and cyber attacks, thanks to Excavator’s support for the Apache Kafka open source distributed messaging system, as well as advancements in Distributed R predictive analytics.
Darren Ong, vice president of big data platform at HP Software in Asia-Pacific and Japan, said the company will be looking for partners with data modelling and statistical skills to help enterprises take advantage of the new predictive analytics capabilities.
To encourage broader adoption of big data, especially among small and medium-sized enterprises (SMEs), HP has also started an accelerator programme that will make HP’s big data software more accessible to start-ups. This includes cheaper prices for the premium versions of HP Idol and Vertica.
The company believes this will remove the traditional barriers for organisations looking to leverage analytics and data to build powerful big data applications.
HP’s bigger play in the big data space is timely, especially in the Asia-Pacific region where the adoption of big data is still in its infancy.
E-commerce companies in India, for example, are now starting to do click-stream analysis to figure out how consumers are using their websites, Ong said.
“And in Vietnam, some customers that have implemented ERP systems are now starting to see how they can implement data warehousing to analyse their data,” he added.
According to IDC, the global big data technology and services market will grow at a 26.4 per cent compound annual growth rate (CAGR) to US$41.5 billion through 2018, or about six times the growth rate of the overall IT market.
SQL is obsolete.
For instance, there are two sentences:
a) ‘Pickwick!’
b) ‘That, with the view just mentioned, this Association has taken into its serious consideration a proposal, emanating from the aforesaid, Samuel Pickwick, Esq., G.C.M.P.C., and three other Pickwickians hereinafter named, for forming a new branch of United Pickwickians, under the title of The Corresponding Society of the Pickwick Club.’
Evidently, that the ‘ Pickwick’ has different importance into both sentences, in regard to extra information in both. This distinction is reflected as the phrases, which contain ‘Pickwick’, weights: the first has 1, the second – 0.11; the greater weight signifies stronger emotional ‘acuteness’; where the weight refers to the frequency that a phrase occurs in relation to other phrases.
SQL cannot produce the above statistics – SQL is obsolete and out of business.
HP uses SQL database Excavator – HP is obsolete.